American Dream

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  • 1 American Dream Wy East Rutherford New Jersey 07073 United States
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1REC's Take
About
Occupancy
Rents
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1REC's Take
Pros

✔ Massive entertainment options (water park, ski slope)
✔ Draws tourists and locals alike
✔ Diverse retail and dining offerings

Cons

✘ Traffic congestion during peak hours
✘ High operational costs for tenants
✘ Mixed reviews on layout and pricing

Shopper Profile

✦ Families: Seeking entertainment and kid-friendly activities
✦ Tourists: Looking for unique attractions and flagship stores
✦ Day-Trippers: Visitors from NYC and surrounding suburbs

About Location
A modern retail and entertainment hub, American Dream combines shopping, dining, and unique attractions like an indoor ski slope, water park, and theme park. It draws a mix of local families, tourists, and day-trippers from NYC. Rental rates vary widely based on location and tenant type, with an emphasis on experiential and flagship stores. The mall is a showcase for large-scale entertainment-driven retail.
Trade Area Summary
Destination Rents
Average Rent (psf): Reach out contact@1rec.co if you’d like to share rent comps!
Know Before You Go
Preferred ISP(s)
Verizon Fios
Estimated Permit Timeline (weeks)
8-10 weeks
Landmarks Risk
Low
Union Labor Disharmony Likelihood
Medium
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MSA: New York-Newark-Jersey City NY-NJ-PA
Address: 1 American Dream Wy
East Rutherford
New Jersey
07073
United States
Website
Retail Type: Indoor Malls

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