Morningside Heights

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  • 3025 Broadway New York City New York 10027 United States
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1REC's Take
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Occupancy
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1REC's Take
Pros

✔ Academic hub with Columbia University and other institutions. ✔ Scenic views and parks. ✔ Strong community feel.

Cons

✘ High student population can dominate the area. ✘ Expensive real estate near the university. ✘ Limited nightlife options.

Shopper Profile

✦ Students and Faculty: Nearby universities influence foot traffic ✦ Local Families: Enjoy the park’s green space ✦ Preferences: Casual eateries, community businesses

About Location
Anchored by Columbia University, this academic enclave buzzes with student activity. Bookstores, coffee shops, and casual eateries cater to the scholarly crowd, along with local residents. While rents can be influenced by the university, there’s a mix of institutional and local landlords at play.
Trade Area Summary

Basic Demographics

Median Household Income: $65,730
Consumer Expenditure: $33,866,793,737
Population: 1,142,268
Daytime Population: 851,668
Source Notes: Data reflects 20 minute drive times as of Q3 2023 (Experian) and is provided by Dallimore & Co, a boutique advisory firm specializing in growth strategy, real estate solutions, and M&A for specialty retail and consumer brands.

Household Segment Breakdown

Segment #1: G – Educated Urbanites (67%)
Segment #2: A – Ultra Wealthy Families (17%)
Segment #3: I – Young Urban Singles (9%)
All Other Segments: 7%

Source Notes: Segment data reflects 0.25mi radius and is provided by Spatial.ai, an AI-Powered segmentation platform for retail marketers.

Occupancy
Tenant Sales per Square Foot: $700
Occupancy Rate: 92%
Anchor Tenants: Columbia University, Riverside Church
Tenant Rent/Sales Ratio (%): 21.4% – 42.9%
Rent $ / Visitor: $46.67 – $93.33
Source Notes: Data sourced from public and private records.
Know Before You Go
Preferred ISP(s)
Spectrum, Verizon
Estimated Permit Timeline (weeks)
6-8
Landmarks Risk
Medium
Union Labor Disharmony Likelihood
Medium
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MSA: New York-Newark-Jersey City NY-NJ-PA
Address: 3025 Broadway
New York City
New York
10027
United States
Place Tags: NYC
Website
Retail Type: Streets & Neighborhoods

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