Pros
Cons
Shopper Profile
Synonymous with fashion and loft living, SoHo’s cast-iron facades are a backdrop to a world of luxury retail. A magnet for fashion-forward crowds, its streets brim with high-end boutiques, chic cafes, and art galleries. Rents here are among the city’s premium, and while there’s a legacy of local ownership, many spaces are now under the helm of institutional landlords.

Basic Demographics

Median Household Income: $107,491
Consumer Expenditure: $33,397,472,098
Population: 852,260
Daytime Population: 1,656,463
Source Notes: Data reflects 20 minute drive times as of Q3 2023 (Experian) and is provided by Dallimore & Co, a boutique advisory firm specializing in growth strategy, real estate solutions, and M&A for specialty retail and consumer brands.

Household Segment Breakdown

Segment #1: G – Educated Urbanites (78%)
Segment #2: A – Ultra Wealthy Families (21%)
Segment #3: H – Young Professionals (0%)
All Other Segments: 0%

Source Notes: Segment data reflects 0.25mi radius and is provided by Spatial.ai, an AI-Powered segmentation platform for retail marketers.

Tenant Sales per Square Foot: $1,200
Occupancy Rate: 95%
Anchor Tenants: Apple, Nike, Bloomingdale’s
Tenant Rent/Sales Ratio (%): 25% – 50%
Rent $ / Visitor: $60 – $120
Source Notes: Data sourced from public and private records.
Average Rent (psf): $302
Median Rent (psf): $255
Rent Range (psf): $255-$392
Rent Variability: High
Source Notes: Data provided by Retail by MONA, a New York based brokerage firm.
Preferred ISP(s)
Estimated Permit Timeline (weeks)
Landmarks Risk
Union Labor Disharmony Likelihood

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