Theater District

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  • 1568 Broadway New York City New York 10036 United States
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1REC's Take
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Occupancy
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1REC's Take
Pros

✔ Proximity to Broadway shows ✔ High tourist traffic ✔ Numerous dining options

Cons

✘ Extremely crowded ✘ High rent prices ✘ Noise and light pollution

Shopper Profile

✦ Tourists: Attending Broadway shows ✦ Locals: Enjoying vibrant nightlife ✦ Preferences: Theaters, restaurants, entertainment

About Location
A spotlight of glitz and glamour, the Theater District draws crowds with its legendary Broadway marquees and theaters. Tourists, theater enthusiasts, and city dwellers alike come for the shows and stay for the restaurants and shops. Given its global appeal, rents are premium, dominated by institutional landlords.
Trade Area Summary

Basic Demographics

Median Household Income: $134,020
Consumer Expenditure: $35,987,653,125
Population: 791,695
Daytime Population: 1,909,545
Source Notes: Data reflects 20 minute drive times as of Q3 2023 (Experian) and is provided by Dallimore & Co, a boutique advisory firm specializing in growth strategy, real estate solutions, and M&A for specialty retail and consumer brands.

Household Segment Breakdown

Segment #1: G – Educated Urbanites (67%)
Segment #2: I – Young Urban Singles (14%)
Segment #3: Q – City Hopefuls (10%)
All Other Segments: 9%

Source Notes: Segment data reflects 0.25mi radius and is provided by Spatial.ai, an AI-Powered segmentation platform for retail marketers.

Occupancy
Tenant Sales per Square Foot: $1,200
Occupancy Rate: 97%
Anchor Tenants: Broadway Theaters, Times Square
Tenant Rent/Sales Ratio (%): 20.8% – 41.7%
Rent $ / Visitor: $62.5 – $125
Source Notes: Data sourced from public and private records.
Know Before You Go
Preferred ISP(s)
Spectrum, Verizon Fios
Estimated Permit Timeline (weeks)
8-10
Landmarks Risk
High
Union Labor Disharmony Likelihood
Medium
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MSA: New York-Newark-Jersey City NY-NJ-PA
Address: 1568 Broadway
New York City
New York
10036
United States
Place Tags: NYC
Retail Type: Streets & Neighborhoods

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